Privacy Policy

Information We Collect

Pickleball Studio does not require you to create an account or log in to use our site. We do not collect payment information through our website.

If you subscribe to our newsletter, we collect your email address through our newsletter provider, Beehiiv. Your email is used solely to send you newsletter content and is managed according to Beehiiv's Privacy Policy. You can unsubscribe at any time using the link in any newsletter email.

We also collect limited, anonymous analytics data to understand how visitors use our site, including:

• Pages viewed and time on page
• Referring website or search engine
• Device type, browser, and screen size
• Approximate geographic location (country/region level)

This data is aggregated and cannot be used to personally identify you.

Cookies & Tracking Technologies

Google Analytics 4: We use Google Analytics to understand traffic patterns and improve our content. Google Analytics may set cookies on your browser to distinguish unique users and throttle request rates. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

Vercel Analytics: We use Vercel Web Analytics for privacy-friendly, cookieless analytics. Vercel Analytics does not use third-party cookies and does not collect or store information that could personally identify you.

Essential cookies: Our site may set essential cookies required for basic functionality, such as an authentication cookie for our content management system (used only by site administrators).

How We Use Your Information

• To understand which content is most useful to our readers
• To improve site performance and user experience
• To analyze traffic sources and trends
• To send newsletter content to subscribers who have opted in

We do not sell, rent, or share your personal information with third parties for marketing purposes.

Third-Party Services

Our site uses the following third-party services, each with their own privacy policies:

• Google Analytics — website analytics
• Vercel — website hosting and analytics
• Sanity — content delivery
• Beehiiv — newsletter (if you subscribe via our external signup link)
• YouTube — embedded video content (privacy-enhanced mode)
• Buzzsprout — embedded podcast episodes
• Fontshare — web font delivery

Affiliate Links

Our site contains affiliate links to third-party retailers. When you click an affiliate link and visit a retailer’s website, that retailer may set its own cookies and collect information according to its own privacy policy. We receive only aggregate commission data (e.g., that a sale was made) — we do not receive your name, email, or any personal details from these transactions.

For more information, see our Affiliate Disclosure.

California Residents (CCPA/CPRA)

If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) provide you with specific rights regarding your personal information:

• Right to know what personal information is collected and how it is used
• Right to delete personal information we have collected
• Right to opt-out of the sale or sharing of personal information
• Right to non-discrimination for exercising your rights

We do not sell or share your personal information. The only personal information we collect is the email address of newsletter subscribers. We do not maintain user accounts. If you wish to make a request, contact us using the information below.

European Visitors (GDPR)

If you are located in the European Economic Area (EEA) or the United Kingdom, you have rights under the General Data Protection Regulation (GDPR), including the rights to access, rectify, erase, restrict processing, and port your data.

Our lawful basis for processing analytics data is legitimate interest — specifically, understanding how visitors use our site so we can improve our content and service. We use privacy-friendly analytics (Vercel Analytics) that do not require consent under most interpretations of the ePrivacy Directive. For newsletter subscriptions, our lawful basis is your explicit consent, which you provide when you sign up. You may withdraw consent at any time by unsubscribing.

To exercise your GDPR rights, contact us using the information below.

Data Retention

Analytics data: Google Analytics data is retained according to Google's retention settings. Vercel Analytics data is retained according to Vercel's policies.

Newsletter emails: We retain your email address only for as long as you remain subscribed. When you unsubscribe, your email is removed from our mailing list.

Children’s Privacy

Our site is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will take steps to remove it.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last updated” date. Your continued use of the site after changes are posted constitutes acceptance of the updated policy.

Contact Us

If you have questions about this Privacy Policy or wish to exercise any of your rights, contact us at ThePickleballStudio@gmail.com.